Terms of Service
These Terms of Service ("Terms") govern access to and use of the software products provided by Lumaworks LLC ("Lumaworks", "we", "us", or "our"), including Messaging Automation, Attribution Audit, and Post-Purchase Engagement (together, the "Services").
1. Agreement and Eligibility
These Terms form a binding agreement between Lumaworks and the business entity or sole proprietor installing or using the Services ("Merchant", "you"). The Services are offered exclusively to merchants operating a commercial online store, primarily on the Shopify platform, and are not intended for consumer use. By installing, accessing, or using any Service, you represent that you have the authority to bind the business on whose behalf you are acting and that you are at least 18 years of age.
2. Description of the Services
Lumaworks provides retention software for e-commerce merchants, delivered as software-as-a-service and installed through the Shopify App Store or by direct integration:
- Messaging Automation — connects store order data to LINE and email for automated flows such as welcome messages, coupon delivery, cart recovery, and birthday reminders, with delivery and conversion tracking.
- Attribution Audit — reconciles conversions reported by Meta and Google advertising platforms against actual store orders to identify double-counted or unattributed ad spend.
- Post-Purchase Engagement — thank-you page blocks for Shopify checkout, including recommendations, messaging opt-in, and limited-time offers, with A/B testing and analytics.
We may add, modify, or discontinue features of a Service at any time, provided that we will give reasonable notice of any change that materially reduces core functionality you are actively subscribed to.
3. Accounts and Merchant Responsibilities
You are responsible for maintaining the confidentiality of any credentials used to access the Services, for all activity that occurs under your account, and for the accuracy of the information you provide to us. You are responsible for obtaining any consents from your own customers required by law before enabling messaging, tracking, or advertising features made available through the Services.
4. Subscription and Billing
Services are offered on a subscription basis billed monthly in advance, unless otherwise stated at the time of purchase. Subscriptions renew automatically at the end of each billing period unless cancelled in accordance with Section 5. Fees are exclusive of applicable taxes, duties, and similar charges, which you are responsible for in addition to the subscription fee. Payment is collected through Shopify Billing or another payment processor designated by us at the time of purchase. Fees, plans, and billing cycles in effect for your account are as described to you at the time of purchase or upgrade.
5. Cancellation and Refunds
You may cancel your subscription at any time from your account settings or by contacting us. Cancellation and refund eligibility, including our 14-day money-back period, are set out in our Refund and Cancellation Policy, which forms part of these Terms.
6. Acceptable Use
You agree not to use the Services to send unsolicited bulk messages ("spam") or to contact recipients who have not consented to receive communications where such consent is legally required. You agree to comply with all applicable laws and with the terms of service of any connected third-party platform, including Shopify, LINE, Meta, and Google. You agree not to use the Services to access, collect, or use customer data for any purpose other than operating your own store, and not to sell, rent, or otherwise disclose customer data obtained through the Services to any third party.
7. Customer Data Ownership
As between you and Lumaworks, all data relating to your store, orders, and customers ("Customer Data") remains your property. Lumaworks processes Customer Data solely on your instructions and for the purpose of providing the Services, acting as a data processor (or "service provider" under applicable US state law) and not as the owner or controller of that data. Our handling of Customer Data is further described in our Privacy Policy.
8. Intellectual Property
Lumaworks retains all right, title, and interest in and to the Services, including all software, designs, and documentation, together with any improvements or derivative works. We grant you a limited, non-exclusive, non-transferable right to use the Services during your subscription term, solely for your own internal business purposes. You retain all rights in your own trademarks, store content, and Customer Data.
9. Third-Party Services and Dependencies
The Services operate by integrating with third-party platforms, including Shopify, LINE, Meta, and Google. These platforms are operated independently of Lumaworks, and their availability, features, pricing, and terms of service may change at any time and are outside our control. Lumaworks is not responsible or liable for any outage, change, restriction, or discontinuation of a third-party platform, or for any resulting interruption, degradation, or loss of functionality in the Services.
10. Disclaimer of Warranties
THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING WITHOUT LIMITATION ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, OR THAT THE SERVICES WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE. WE DO NOT WARRANT ANY SPECIFIC RESULT, REVENUE, OR CONVERSION OUTCOME FROM USE OF THE SERVICES.
11. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, LUMAWORKS AND ITS OFFICERS, EMPLOYEES, AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL, ARISING FROM OR RELATED TO YOUR USE OF THE SERVICES. IN NO EVENT WILL LUMAWORKS' TOTAL AGGREGATE LIABILITY ARISING OUT OF OR RELATED TO THESE TERMS EXCEED THE AMOUNT YOU ACTUALLY PAID TO LUMAWORKS FOR THE SERVICES IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM.
12. Indemnification
You agree to indemnify and hold Lumaworks harmless from any claim, liability, damage, or expense (including reasonable legal fees) arising from your use of the Services, your Customer Data, your violation of these Terms, or your violation of any applicable law or third-party right.
13. Termination
We may suspend or terminate your access to the Services if you materially breach these Terms and fail to cure the breach within a reasonable period after notice, or immediately if required to comply with law or to prevent harm to Lumaworks, other merchants, or third parties. You may terminate by cancelling your subscription as described in Section 5. Sections relating to fees owed, data ownership, intellectual property, disclaimers, limitation of liability, and indemnification survive termination.
14. Changes to These Terms
We may update these Terms from time to time. If we make a material change, we will provide notice by posting the updated Terms on this page with a new "Last updated" date, and, where practical, by email or in-product notice. Continued use of the Services after a change takes effect constitutes acceptance of the updated Terms.
15. Governing Law
These Terms are governed by the laws of the State of Wyoming, United States, without regard to its conflict of laws principles. Any dispute arising out of or relating to these Terms will be subject to the exclusive jurisdiction of the state and federal courts located in Wyoming.
16. Contact
Questions about these Terms can be sent to info@lumaworksllc.com or mailed to Lumaworks LLC, 30 N Gould St Ste N, Sheridan, WY 82801, United States.